Diwali

12 (7)Report

Festive season influencer marketing spend projected to cross ₹700 Cr: Report

The report highlights that regional content is expected to generate 30% higher engagement than English content, pointing to a growing shift in consumer trust and attention.

By Social Samosa
Sep 05, 2025 11:54 IST 2 Min read
fi (54)Report
Gaming app installs up 29%, food & drink apps rise 16% post-festive peak: Report
By Social Samosa
Aug 28, 2025 15:31 IST 2 Min read
1234567890-Topical Spot
50 Diwali campaigns that lit up the festivities this year
By Joe
Oct 30, 2024 10:31 IST 2 Min read
123Samosa Snippets
How tech brands have celebrated Diwali over the years
By Joe
Oct 23, 2024 19:06 IST 9 Min read
ddExperts Speak
Diwali blockbuster slump: What are cinema chains doing to attract advertisers?
By Harshal Thakur
Oct 23, 2024 12:11 IST 10 Min read
cwExperts Speak
A symphony of senses: The art of festive experiential marketing
By Harshal Thakur
Oct 21, 2024 13:42 IST 7 Min read
cscsExperts Speak
Festive boom and e-commerce’s continued reign in India
By Harshal Thakur
Oct 15, 2024 10:01 IST 8 Min read
1Report
34% Indians likely to spend more than last year this Diwali: Report
By Social Samosa
Oct 09, 2024 16:44 IST 2 Min read
TTT & MeeshoCase Studies
Case Study: How TTT & Meesho leveraged social media to connect breakups and Diwali declutters; reaching 15.49Mn users
By Social Samosa
Feb 19, 2024 17:48 IST 3 Min read
soan papdiCase Studies
Case Study: How Havmor used a viral social media post to urge people to opt for ice-creams over Soan Papdi this Diwali
By Social Samosa
Dec 05, 2023 17:18 IST 3 Min read
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