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#SS40Under40: Influencers for their profession should be called brand endorsers says Richa Tandon
Jun 28, 2022
Glad U Came bags the Influencer Marketing mandate for The Momo Co.
Jun 20, 2022
Meesho sends legal notice to influencer agency for apparent smear campaign
Jun 7, 2022
Opinion: How can talent managers help creators, influencers & celebs adhere to ASCI guidelines?
May 27, 2022
Spikes Asia Case Study: How The Family Man Season 2 marketing campaign leveraged brand heads as influencers
May 25, 2022
Influencer Marketing for us is like earned media, it has to be genuine: Vineeta Singh
May 19, 2022
Opinion: How to build digital communities with micro+nano influencers & alpha-consumers
May 5, 2022
The Birth, The Pull & The Rise Of Virtual Influencers…
May 2, 2022
How to merge influencer marketing & remarketing techniques for maximum conversions
Apr 28, 2022
Case Study: How #ThePulseTongueTwisterChallenge garnered 11mn+reach through a mix of influencers
Apr 26, 2022
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INDIAN SOCIAL MEDIA
Data-driven marketing strategies will certainly take center stage: Anita Kotwani, Carat India
Jun 28, 2022
JioMart’s Father’s Day film narrates a story of warmth & love
Jun 18, 2022
Creation on LinkedIn is about building active communities: Pooja Chhabria, LinkedIn
Jun 16, 2022
IPL Media Rights Owners announced; Disney Star bags TV Rights & Viacom18 owns digital media
Jun 14, 2022
Sanjeev Jasani, Cheil India on digital ad spends, the cookie-less future & more…
Jun 7, 2022
Layer’r shot ad: (ASCI) invokes Suspended Pending Investigation
Jun 4, 2022
Nestlé India’s MUNCH hosts meet & greet between fans and cricket players in the Metaverse
Jun 1, 2022
GroupM and Wunderman Thompson along with Amazon Ads launch ‘content strategies for the new age digital consumer’ playbook
Jun 1, 2022
IPL 15 saw 80 brands over 39 categories: TAM Data
May 30, 2022
Expert Speak: The rise of Creator Collectives
May 24, 2022
TAM Report IPL 15: 8% growth in the share of Celebrity endorsed ads over IPL 14
May 20, 2022
A look at Howzat’s Bollywood oriented IPL campaign
May 20, 2022
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