Marketing Shorts

Nilesh Malani on how Polycab aims to connect with the youth following a futuristic revamp

Polycab India recently underwent an identity change with a more futuristic and youthful appearance. Nilesh Malani, CMO - Polycab India Ltd dwells deep into how the brand is actively trying to connect with the younger audience.

By Sneha Medda

Sep 21, 2023 17:48 IST 3 Min read

Guest Post

Opinion: How will ASCI's new guidelines for health and financial influencers affect endorsements and collaborations?

By Social Samosa Team

Sep 21, 2023 11:27 IST 4Min read

Topical Spot

Evergreen Ganesh Chaturthi campaigns that continue to inspire

By Nishita Kunder

Sep 21, 2023 10:00 IST 2 Min read

News

Amazon Alexa is set to get generative AI capabilities

By Social Samosa

Sep 21, 2023 11:13 IST 1 Min read

News

Meta Verified extends program to include businesses

By Social Samosa

Sep 21, 2023 12:06 IST 2 Min read

Experts Speak

Breaking down Gen Z marketing myths: Insights from creative minds

By Shamita Islur

Sep 20, 2023 12:39 IST 6 Min read

Industry Updates

More in Industry Updates

Experts Speak

More in Experts Speak

News

More in News

Topical Spot

More in Topical Spot

Campaign Reviews

More in Campaign Reviews

Case Studies

More in Case Studies

Campaign Spot

More in Campaign Spot

Guest Post

More in Guest Post

Samosa Snippets

More in Samosa Snippets

Brand Saga

More in Brand Saga