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Those touched by Piyush Pandey honour his teachings
Oct 27, 2025
16:49
IST
9 Min read
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Post-festive marketing: Sustaining momentum beyond the holiday rush
Oct 27, 2025
11:24
IST 3Min read
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Latest Stories
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Coca-Cola appoints Sunainika Singh as Senior Marketing Director for Nutrition Category
Oct 27, 2025
18:16
IST 1 Min read
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Adyasha Roy Tomar joins Kult as Head of Creative & Brand Communications
Oct 27, 2025
18:03
IST 1Min read
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News
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Meta streamlines Facebook page creation process
Oct 27, 2025
11:26
IST 1 Min read
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Instagram introduces watch history feature for Reels
Oct 27, 2025
11:09
IST 1Min read
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Industry Updates
Coca-Cola appoints Sunainika Singh as Senior Marketing Director for Nutrition Category
Oct 27, 2025
18:16
IST 1 Min read
Adyasha Roy Tomar joins Kult as Head of Creative & Brand Communications
Oct 27, 2025
18:03
IST 1Min read
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Topical Spot
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Adland pays tribute to creative titan Piyush Pandey
Oct 25, 2025
13:22
IST 2 Min read
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A look at Smriti Mandhana's brand endorsements over the years
Oct 24, 2025
13:27
IST 2Min read
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Experts Speak
Those touched by Piyush Pandey honour his teachings
Oct 27, 2025
16:49
IST 9 Min read
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Have women in festive ads stepped out of the kitchen?
Oct 23, 2025
10:00
IST 7Min read
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Interviews
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Wedding jewellery purchases remain deeply sentiment-driven despite historic gold prices: Ramesh Kalyanaraman
Oct 24, 2025
10:00
IST 6 Min read
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The architect of curiosity: Harsh Kapadia’s blueprint for Grey India
Oct 24, 2025
10:00
IST 8Min read
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BIBA allocates its highest visibility and 40-45% of spends to festive months
Oct 17, 2025
12:42
IST
7 Min read
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You can’t grow categories without emotion: Mars Petcare’s Ayesha Huda
Oct 06, 2025
09:00
IST
5 Min read
Case Studies
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Case Study: How Swiggy’s mobile pandal spread Durga Puja cheer to street dogs
Oct 23, 2025
13:28
IST 4 Min read
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Case Study: How Instamart's 'InstaUllulympics' celebrated Durga Puja with twist on tradition
Oct 21, 2025
10:00
IST 5Min read
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Case Study: How Parle-G celebrated Durga Puja by honouring Bengal’s artistic soul
Oct 17, 2025
09:01
IST
4 Min read
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Case Study: How Mangaldeep used a sensory tunnel to make a traditional ritual relevant for a new generation
Oct 16, 2025
09:00
IST
5 Min read
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Case Study: How Campa used immersive tech to cut through Kolkata's festive ad clutter
Oct 15, 2025
09:00
IST
3 Min read
Campaign Spot
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STANLEY TOOLS lights up a village this Deepavali
Oct 24, 2025
19:14
IST 2 Min read
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Tanmay Bhat & Rohan Joshi reunite for Noice’s chaotic Diwali ad
Oct 15, 2025
13:47
IST 3Min read
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Guest Post
Post-festive marketing: Sustaining momentum beyond the holiday rush
Oct 27, 2025
11:24
IST 3 Min read
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Engaging Gen Z and millennials in a saturated market
Oct 22, 2025
10:00
IST 3Min read
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Samosa Snippets
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How brands turn the homecoming emotion into Diwali marketing gold
Oct 16, 2025
18:33
IST 4 Min read
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How Kerala Tourism markets peace through every travel experience
Oct 14, 2025
18:49
IST 4Min read
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Movie Marketing
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When brand collabs became the selling point for Aryan Khan’s 'The Ba***ds of Bollywood'
Sep 25, 2025
18:58
IST 4 Min read
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Demon Slayer Infinity Castle rides on the power of fandom as its marketing engine
Sep 23, 2025
13:15
IST 7Min read
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